fragmaestro.Let’s talk

Creative for founders

Make your product matter
to the people who need it.

We create video ads and brand films for founders, built around real customer problems. We find the story that connects what your product does with something your audience actually cares about.

FEATURED WORK / 01

Your product, brought to life.

Premium feature video0:21 · 1080p
Understand the person.Find the story.Create the film.Learn from the response.

01 / THE WORK

Tech products.
Human stories.

Make complex features clear and the benefits feel real. Explore what’s possible through cinematic storytelling, product motion, and expressive design.

Show the human side of your technology.

Cinematic storytelling + product motion

0:19

Give your product a visual personality.

Expressive typography + motion design

0:08

Selected creative development work. These examples demonstrate the craft; they are not paid-ad performance case studies.

Good creative starts with understanding someone.

  1. Understand the person.

  2. Find the story.

  3. Create and learn.

03 / VISIBILITY & INSIGHT

What happened.
What it could mean.
What we do next.

For managed campaigns, you receive a weekly report with a plain-English synopsis. See the results, our interpretation, and the next recommended action.

01

The numbers, with context.

Spend, clicks, and configured conversions, with the source, reporting period, and any data limitations.

02

An explanation you can follow.

What changed, what might explain it, and what we still need to learn.

03

A useful next step.

The work completed, the next proposed test, and any decisions or approvals we need from you.

Personally reviewed and sent weekly as a visual report with written commentary. Recent platform data and conversions may be delayed or revised.

FRAGMAESTRO / CLIENT VIEWInteractive example

Your ads. Your spend.
Your next move.

Example client dashboard showing media spend, matched trials, a platform comparison chart and a customer journeyExplore the dashboard ↗
Meta + GoogleWeekly insightVisible decisions

Explore how campaign reporting could look in one shared view. Filter the sample data, read the weekly update, and try a budget request.

Try the example dashboard

Demo only, with fictional data. Live account connections are not included in this preview. Reporting scope is agreed for each campaign.

04 / THE WORKFLOW

A clear process.
Fewer loose ends.

You bring the product knowledge.
We keep the creative moving.

  1. 01

    Align

    Understand the audience and agree the goal, deliverables, timeline, fees, and any media budget.

  2. 02

    Shape

    Get the concept, storyboard, and script aligned before production.

  3. 03

    Create

    Produce the agreed creative, with one consolidated revision round per ad.

  4. 04

    Launch

    Approve final delivery and, for managed campaigns, the settings and spend before launch.

  5. 05

    Learn

    Use weekly campaign insights to recommend what to keep, change, or test next.

PERSONALLY DIRECTED. SUPPORTED BY TECHNOLOGY.

Creative judgment,
from first idea to final cut.

Dylan leads the creative, using AI and production tools where they help bring the story to life. Automation develops around the process over time, with clear approvals and a person accountable for the work.

A FEW USEFUL ANSWERS

Before we
get started.

Is Fragmaestro a service or a software tool?

Fragmaestro is a personally directed creative and advertising service for founders. We develop the story, produce the agreed creative, and can support campaign setup, management, and testing. AI and production tools support the work.

Can you handle Google and Meta?

Yes. We recommend a platform and formats around your audience, goal, and budget. A scope can cover Google / YouTube, Meta, or both, with clear campaign limits. Your plan sets out creative, management, testing, and media spend before launch.

How do pricing and revisions work?

We agree the deliverables, schedule, fees, and any recurring management terms before work begins. The initial offering includes one consolidated revision round per ad. Additional creative and media spend are scoped separately. Campaign management starts at launch.

Can you work with our existing team?

Yes. We can create a launch film, feature story, or video ads for your team to run. Campaign management is an optional part of the scope, and additional creative can be agreed as you need it.

How will we know how the ads are doing?

Managed campaigns include a weekly visual report and written synopsis, personally reviewed by Dylan. You’ll see results, possible explanations, work completed, and proposed next steps. The linked dashboard is an interactive concept with fictional data. Reporting may be delayed, and performance outcomes aren’t guaranteed.

LET’S FIND YOUR STORY

What are you building?
Who does it help?

Tell us about your product, the people it’s for, and what you want the creative to achieve. We’ll work out the right starting point together.

Start a conversation

Opens an email to Dylan. Scope and pricing are agreed together.

Creative pilot